Back to School
Back to School
Published July 31, 2024
For more insights and data storytelling on how the world is searching, follow us on Twitter @GoogleTrends and Instagram @googletrends. All data is correct at the time of writing.
Jenny Lee
Lead Google Trends Analyst
with Katie Seaton
Top Trends
"ground cinnamon recall" is a breakout search and "cinnamon recall list"
"what is a pommel horse" is the top trending "what is…" in the US over the past day, and search interest in pommel horse is currently at an all time high
"are there term limits for congress" is the top trending "are there…" over the past day in the US
Dragonflies are currently being searched more than ever in the US, and "dragon fly swarm" spiked +4,500% over the past week
Bend OR and Boise ID are the top US metro areas searching air quality index over the past day
Entertainment
"paris taylor swift lyrics" are the top trending lyrics in the US over the past day and search interest in "oh canada lyrics" nearly doubled
"we used to live here book" and "th1rt3en book" are the top trending books in the US over the last week
Lifestyle
"slime subscription box" is a breakout search, and the top trending subscription box in the US, past week
Search interest in house sitting spikes every July in the US and "house sitting services" increased +250% over the past week
Sports
Floor is the top trending topic related to the Olympic Games Paris 2024 in the US over the past day
what country is ber is a breakout search in the US over the past day
Searches asking where did ping pong originate spiked +400% in the US over the past day
Follow along with the Summer Games at our Trends hub
(Links to US, FR, DE, MX, BR, JP, AU, and UK pages)
See how people are searching for the athletes, teams, and sports for each day of the Summer Games
Find more daily top Trends here >>
Daily Quiz
Which is more searched over the past week in the US:
olympic dorms or school dorms?
Back to School
"stanley cup" is the top trending "teacher gift" over the past week in the US
"preppy" and "old money" are the top trending "school outfits" aesthetics over the past week, US
"north face backpacks" and "true religion backpacks" are the top trending backpack brands over the past week, US
"school lunch peanut butter bars recipe" and "school lunch cheese sticks recipe" are the top trending school lunch recipes over the past week, US
"dorm room insurance" is a breakout search in the US over the past month and "dorm insurance for college students" is the top trending "...insurance for…" search
Search interest in "unschooling" is currently at a 10+ year high in the US; Oregon is the top state searching it in the past month
Top trending "back to school" apparel
past week, US
Nike sweatpants
Graphic tees
Sweatshirts
Zara jeans
Camo jeans
Top trending "back to school" shoes
past week, US
Air Max 90
Nike Air Force 1
UGG Goldenstar Clog
Nike Vomero 5
adidas Sambas
Top trending dormitory questions
past week, US
What size rug fits in a dorm room?
Do you change dorms every semester?
Can you have overnight guests in a dorm?
Are electric kettles allowed in dorms?
How much space is under a dorm bed?
Top trending "...for dorm"
past week, US
Bedside caddy
Headboard
Air purifier
LED lights
Mini microwave
Mapping Back to School
MAP: A group of states on the US east coast, as well as California and Hawaii are searching private school more than homeschooling in the past year
MAP: Lunchbox is nearly 2x more searched than school meal over the past year in the US, but there are four states searching the latter more
MAP: Over the last year, four northern east coast states are searching "soccer practice" over "football practice"
MAP: Search interest in "science class" vs "history class" over the past year in the US
Daily Quiz: Answer
% of both topics search interest combined
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Notes
Breakout: search terms had a tremendous increase, in some cases because these terms are new and had few (if any) prior searches
Top or Most Searched: search terms that rank highest by search volume for a given timeframe and location
Trending Searches: search terms that had the highest spike in traffic over a given time period as compared with the previous equivalent period
For more information about our methodology and how to interpret the data, please read our FAQs and learn more here
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